The Reason Why

Detail of BuzzFeed "More News" sidebar, 23 February 2015, 07:28 PST.Only twenty-seven?

Your number of the day. We did not bother reading the article. No, really, if there are twenty-seven “important moments” from the Oscars, well, where does that fall in the range? Is it a mean? That would make 2,349 important moments from eighty-seven Academy Awards ceremonies, but that projection is probably unfair since our age of mass media means we can increase the number of important things per second.

Still, though, where are we going to fit in all those important things? Arts education is already woeful in these United States, and nobody really seems to like history despite it being both one of the easier courses on the curriculum and also one of the most important a person can learn. Maybe if we cram it into a business education sequence.

Because that, more than whatever twenty-seven things, is the important lesson to learn: Growing the brand. It is why we teach kids math, not so they can grow up to take pretty pictures of the sky. Pretty pictures are pretty and all, but they don’t put food on the table.

And don’t give us any of that excremental hippie line about math and science saving lives. You can’t save lives if you don’t grow the brand.

Priorities, people.

That’s why twenty-seven.

____________________

Image note: Detail of BuzzFeed “More News” sidebar, 23 February 2015, 07:28 PST.

One comment

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s