If you really, really want to know, Dave Segal explains:
At first I thought the bar staff was having a laugh, but looking around at the clientele and knowing the general horrid level of care that many Clevelanders take with their bodies, I wasn’t entirely sure if this was comedy or a genuine deal.
Segal, Dave. “Today in Irresponsible Signage”. Slog. 16 June 2014.